Case studies
NEÜ: When Networking Connects You With the Right Media
NEÜ is an independent digital magazine conceived as a space for unhurried thinking and social and cultural coverage. Its editorial approach offers deep reflections and honest analysis for readers who want quality content without rush or gimmicks.
NEÜ's subjects range from features and interviews on culture, art and social dynamics to critical opinion pieces on communication, technology and current affairs. It also regularly shines a light on the entrepreneurial fabric, giving a voice to small and medium businesses in today's landscape.
Our Collaboration
NEÜ is a project by a rising influencer, Antonio Vidal, known on social media as Gorri. He has more than 25,000 followers between Instagram and TikTok, with videos reaching over 900,000 views.
Gorri had interviewed staff and contacts at Jester In, and a business relationship sprang up from there almost instantly. At Jester In, we shared our contact list with Gorri and NEÜ to help fuel content creation.
How We Did It
- Contact Management and Public Relations: we drew on our contact network (networking) and convening power to connect a media outlet or creator with key profiles (CEOs, artists, scientists, etc.).
- Booking / Guest Management (Guest Booking Service): support throughout the process of booking relevant people or high-impact figures.
- Contact Network Development: we've helped build synergies with Gorri and contacts (updating his corporate agenda) around the needs of his information and entertainment channels (generating content for his media).

Contact
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